Monthly Archives: October 2016

Behind the Sole: German Marketing Executive


behind the sole

Our German Marketing Executive used to be in a punk rock band, has worked with dead body parts and would love a 10 day week. We caught up with 43-year-old Silke Felgate-Schmid to chat about super powers, life advice and a little bit of bubbly.

Tell us a little bit about your life so far…

I don’t know where to start! I was born and grew up in Germany and travelled a lot, mainly to the USA. I’ve been involved in the music scene in Germany, the UK & the USA and I pursued a career in Tourism followed by Events and Conference Management. That was all before I became a mum – I have two wonderful little active boys.

Did you always want to pursue a career in this field?

No, I got into Marketing a few years ago.

What’s your favourite and most challenging part of the job?

My favourite parts are the shoes, treats and great colleagues. The challenging part is not always getting my own way and keeping everyone happy.

How do you get creative when trying to think of new ideas?

I try to put myself in the customers’ shoes – I always think about what I expect from others and what gets my attention.


If you could describe yourself as a shoe, what would it be and why?

Boots. There are so many types, styles and looks – a bit like me. Or flip flops because there must always be some time for that sea, sand and surf feeling. They bring out the sun in everyone.

Describe your style in three words?

Just my own.

Where is your OOTD (outfit of the day) from?

Jeans – Boutique in LA
Top – Camden in London
Shoes – SOLETRADER – Michael Kors
Wedding ring – Husband

Tell us a quirky/interesting fact about yourself…

I used to play bass guitar in a punk rock band in Germany a long time ago. Also, one of my previous jobs not so long ago involved dead human body parts.


Who’s the most famous person you’ve met?

I’m not sure, probably Slash and Dizzy from Guns N’ Roses, Dave Grohl from Foo Fighters and H.R. Giger.

What’s your favourite way to relax after a stressful day?

Spending some time in a sauna followed by chilling at home with some bubbly, or going out with friends for some more.

How do you spend your spare time?

Going mad with my kids – it’s never boring. I always thought I used to have a busy social life but now I need a 10 day week and a 35 hour day.

If you could be one celebrity for the day, who would you pick and why?

Albert Einstein so I could fully understand the Theory of Relativity and everything that is connected to it.


You can pick one superpower, which one do you choose?

I’d create more time.

Who/what inspires you?

People who stay calm and have a happy and positive attitude.

What’s your favourite piece of advice/quote?

Enjoy the little things in life, for one day you will look back and realise they were the big things.

What’s your guilty pleasure?

A good old single malt.

If you could invite three people to a dinner party, dead or alive, who would you choose and why?

I couldn’t limit it to three. I would invite some good friends to catch up and probably Richard Branson. He might just be persuaded to give us a ride into space and back.

Behind the Sole features monthly on our blog so make sure you like us on Facebook and follow us on Twitter and Instagram where we’ll share our blogs with you on a weekly basis.

Barbour: The Best of British



Quintessentially British, Barbour remains true to its core values as a family business that conveys the unique values of the British countryside and brings the qualities of wit, grit and glamour to its beautifully functional footwear. While Barbour has evolved from its initial country roots, the heritage and lifestyle clothing brand creates products that are designed for a full lifestyle wardrobe, with a strong footwear offering. From boots and brogues to bags, Barbour ensures comfort, style and sophistication is at the forefront of your AW16 wardrobe.



Barbour injects its natural flair for classic design into the men’s Byker ankle boot, showcasing gorgeous brown waxed leather uppers in a formal silhouette, accompanied by a textile heel section for a raw and relaxed feel. Pair with straight leg dark denim and a classic Barbour wax jacket for the laid back gentleman look and take the edge off of the October chill.



A classic Chelsea boot should be at the forefront of any AW shoedrobe and the Farsley boot in premium black leather is suitably suave. It features elasticated gussets to the side as well as heel and ankle tags which provide signature branding. A comfy classic with a wood effect midsole and gripped rubber sole to ensure durability and practicality with style.



Seamlessly fusing luxury with casual, this Redcar shoe is cut in a brogue style silhouette, ensuring you step into style this season. Featuring dark brown leather uppers, a textile heel section and intricate punch-hole detailing, this wardrobe staple offers an effortlessly cool edge. With style at the forefront, the cushioned foam arch support ensures worthy investment.



Renowned for its authentic and iconic take on British country clothing, this Redhead boot in tan is a symbol of its rich heritage. Showcasing soft burnished leather and a contrasting fabric heel, this boot is the epitome of class. The metallic branding and ankle tag encapsulates Barbour’s simple yet premium branding, allowing your Barbour boots to do all the talking this season.


Transport your essentials in this practical Thornproof Tarras bag, crafted from hard wearing cotton with plenty of pockets for additional storage. This casual classic truly has a heritage feel with signature tartan lining and exterior brass buckles for a smart casual finish. The subdued hues combined with the adjustable shoulder strap fuse practicality with serious style.

For our full range of Barbour shoes and accessories, head over to our website. If you’re after the latest styles as and when they drop, like us on Facebook and follow us on TwitterInstagram and Pinterest.

Bootcamp: The Final Six

If they aren’t already, then prepare for boots to become your best friend this Autumn. After long and careful consideration we’ve whittled it down to three men’s and three women’s pairs of boots to suit any style this season. Whether you’re down for something pretty or practical, we’re talking gorgeous hues, optimum comfort and serious style. Now, we can’t promise we’re going to be as brutal as the infamous X Factor six chair challenge (original shoe songs can be emailed to Head Office), but we can offer durability and versatility. Please note that we cannot be held responsible for excessive wish lists, uncontrollable shoe addiction or bank statements you wish your eyes could un-see. Are you ready? Ladies and gentlemen – welcome to bootcamp.


These classic Chelsea boots are the epitome of androgynous style this season – the mono black and bright yellow stitching makes a masculine statement, which is softened by the slender silhouette and faux fur lining for a more feminine feel. Be rock chick ready by pairing the updated Dr. Martens classic with glossy black jeans, a camo jacket and a killer choker.


Don’t worry, Dr. Martens is also allowing all you guys to have strong a boot game with the new and improved Newton. This style maintains the iconic yellow stitching, grooved sides and heel loop characteristics, while introducing a sleek and modern silhouette without a third of the weight. The perfect pair to inject a subtle dose of grunge into your everyday style.


For something a little softer and more girly, Timberland is your go-to BFF. These blush pink beauties feature first-class nubuck leather, an eye-catching white outsole and a gorgeous metallic collar to confirm your place in the style stakes. Pink might make the boys wink, but these are going to turn heads. First place for understated glam? You bet.


Timberland has arrived for Autumn and it’s here to stay. Stylish yet sporty, practical yet premium and totally irresistible in a gorgeous honey nubuck. Dynamic sole stripes and distinctive laces create a stylish finish, not to mention the SensorFlex and OrthoLite technology which cushions, supports and revitalises the classic 6″ boots, ensuring you feel as light as a feather.


You can’t get more Autumn than oxblood, can you? These Pascal boots have a hand-antiqued finish, creating a real rustic feel. The updated smooth Temperley leather provides elegance, while still maintaining the raw gritty nature of Dr. Martens with the iconic chunky sole and eight eyelet finish. Throw on a pair of ripped boyfriend jeans and a slouchy sweater for laid back chic.


These Redhead Boots are the epitome of iconic British country clothing, which Barbour nails each and every season. The soft brown burnished leather works beautifully with the waxed laces, contrasting fabric heel panel and understated metal branding – symbolising its rich heritage. Wrap up and inject some sophistication into the style scene this season.

With six worthy contenders we’ll have to let you guys decide which pair deserves to be crowned. So without further ado, let the battle commence. May the best boot win.

For our full range of shoes, head over to our website. If you’re after the latest styles as and when they drop, like us on Facebook and follow us on TwitterInstagram and Pinterest.

Do you want a FREE pair of Cat boots?

Social media savvy? Footwear fanatic? You could be the perfect new addition to the #CATWEARTESTER community. If you’re down for putting a pair of the new EASE technology boots through their paces and giving your brutally honest feedback, then we’re looking to hear from you. Sounds too good to be true? Wrong. Looking for a little more info? Read on.


Cat Footwear embodies the spirit of hard work and creates expertly engineered products designed to stand the test of time. This AW16, Cat Footwear will recruit a selection of credible wear testers to experience for themselves the innovation and expert execution of the new EASE technology.

What exactly is this new and exciting EASE technology you speak of, we hear you ask? Well, it’s a custom engineered foam offering comfort without compromise. The responsive cushioning is lightweight, durable and provides non-stop energy return. Sounds pretty fancy, right?

Successful recruits are advised to wear the product for three weeks and as often as possible in order to observe the full benefits of the technology. We’re looking for dedication, a passion for durable footwear and most importantly, honesty. In return for a free pair of boots, each recruitee will be invited to give feedback on their experience and share their valued insights.

There are ONLY 20 places up for grabs, so if you’re keen to become part of the #CATWEARTESTER community, please apply here.

As always, please be aware that styles and sizes are subject to availability and Terms and Conditions do apply. The application process will close on Friday 7th October and successful recruits will be notified on Monday 10th October.