Monthly Archives: July 2013

New Balance Brights


Rainbow Runners

The A/W 13 catwalks were full of running style trainers packed with colour, flamboyancy and flair, like these from the Runway S/S13 Salvatore Ferragamo collection...

Image from the Salvatore Ferragamo  website
Runway > Men > SS13 >Look No 11


Bright, right. 

Out of the many sneaker brands currently embracing the reign of the running style, New Balance are storming ahead of the rest, thanks to their killer colourways, their strong presence as a sneaker sphere subculture and their diverse sporting heritage.

The 574 is NB’s classic and top selling silhouette, and the women’s brights have landed at Soletrader:

New Balance 574 Trainers in navy/pink, £59.99

New Balance 574 Trainers in purple, £64.99

New Balance 574 Trainers in pink colourway, £64.99

New Balance 574 Trainer in grey/pink/orange, £64.99



Wear your NBs with skinny jeans or with an over-sized dress:



New Balance Lookbook


To view any of the items above and where to buy, please click here.

Trend Focus: Men’s Monochrome

 MONOCHROME: Simplicity is underrated,

don’t you think?

The fashion world’s gone mono-manic and luckily it’s got to be the easiest Spring/Summer ’13 trend to nail. The black and white brotherhood is timeless and trans-seasonal, smart or casual and a completely blank canvas to work with the rest of  your wardrobe.

And so the hype surrounding the crisp Converse All Star Mono collection is BIG – unsurprisingly. The iconic silhouette of the basketball sneaker has gone back to basics to become clean, classic and when matched with it’s contrary, totally edgy.  Check out the leather styles for added rock and roll.


Converse All Star Hi Trainers, in black leather, £59.99

Converse All Star Ox Trainer in white leather, £49.99

Converse All Star Ox Trainers, black canvas, £44.99


monochrome + micro-trend

A key micro-trend  for AW13 is the men’s slip-on shoe. The ultimate travel necessity, the slip-on is comfortable and wearable with an air of continental cool.
Cue Flossy. Founded 25 years ago, Flossy plimsolls are the ultimate combination of comfort and style, originally worn by sailing crew and artists in Spanish coastal towns. Don’t knock ’em until you’ve tried ’em. You’ll never want to take them off, and you’ll never have to, when wearing these wardrobe-staple shades : – 

Flossy Plimsoll Shoes, in black or white, £19.99




Q and A: TOMS

Would you wear Toms on a night out?

Would you wear Toms with socks?

Would you wear Toms on your wedding day?

….are the top three Google hits surrounding the Toms canvas shoe.

The answer is YES, of course. To all of them. Even the wedding one… 

Question: Can I go on a night out in Toms?

Answer: Yes. Just imagine: being able to dance all night, not clinging onto a friend to walk, no excruciating pain on the way home and still looking just as hot. These Toms crochet sandals add femininity and class to the standard Toms canvas.

Featuring Toms Classic Shoes in Crochet black, £49.99 

Dance all night in Toms
Dance all night in Toms by soletrader featuring Toms in black crochet

Question: Would you wear Toms with socks?

Answer: YES. Rock the preppy look. Sandals and socks are this summer’s surprising hit, with Sarah Jessica Parker and Chloe Sevigny rocking them with Swedish Hasbeens.
Preppy look
Preppy look by soletrader featuring Toms

Question: Would you wear Toms on your wedding day?

Answer: Toms have recently compiled a wedding collection with the tagline change a life with your next big step. Clever, right?  Thanks to the Toms one for one campaign, every pair of Toms sold will go towards helping a person in need. Wearing Toms at your wedding will make it meaningful, memorable and a lot more comfortable.

Toms classic shoes in white, £34.99


 To see all the clothes and shoes featured above please click on each individual Polyvore set!

What do you think? Would you wear Toms clubbing? Would you wear them on your wedding day? Let us know, comment below!

New In! New Balance at Soletrader

The New Balance Subculture is escalating. And the hype is well justified.

Feat. New Balance 420 in Maroon and New Balance 373 in Navy


 The New Balance 420 Maroon and 373 Navy have dropped and boy, is demand fierce…

New Balance 420 Trainers, £59.99, in Maroon and Cream Suede

New Balance 373 Trainers, £49.99, Navy Blue, boasting the benefits of a cushioned EVA midsole.


The full range of New Balance is available on Soletrader online and in stores now.



#SALE: Men’s Travelling Accessories

Best Picks: SALE Travelling Accessories For Men



Fred Perry flight bag, in chocolate. Spacious, grippable & lightweight with a comfortable detachable shoulder strap.

Big enough for a weekend away, so you can spend less time booking bags in and spend more time in the lounge bar…


Fred Perry Inflight Grip Bag, NOW £59 (WAS £64.99)



Diesel Card Wallet and Diesel Leather Wallet in tan, both have 8 card compartments, perfect for keeping travel details in. Quality, Diesel style.


Diesel Johnas Card Wallet, Tan, NOW £19 (WAS £39.99)



Vans have combined their modern skater edge with retro style and practicality.

Vans Old Skool Backpack, NOW £29 (WAS £34.99)

Vans Old Skool Backpack, Black, NOW £29, (WAS £34.99)


Sunpocket Sunglasses are fold-up sports sunglasses, still with a classic style. Lightweight and compact, you can fit them in your back pocket. Available in white, red and green.


Sunpocket Ii Sunglasses in white, NOW £19 (WAS £44.99)


The iconic range of cartoonist Paul Frank’s Julius monkey range is as popular as ever, and this bag is great for laptops whilst travelling. What a bargain.

Paul Frank Julius Helmet Bag, NOW £19 (WAS £29.99)


To check out more men’s accessories in sale and full-price, click here.